Advisory & Coaching - Berngate
🤝 Berngate Advisory & Coaching

Coaching for both sides of the table.

Whether you're selling the business you've built or buying one to build long-term wealth, Berngate coaches you through it. For deals under $250,000 enterprise value, we believe you get a better result being guided than handing it over — with expert strategy and an experienced advisor beside you from the first conversation to close.

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Why coaching, not done-for-you

Under $250K EV, guidance gets the better outcome.

This is our advisory and coaching service — not a full done-for-you sell-side or buy-side engagement. On deals at this level, a fully managed process rarely pays for itself, and it takes the owner out of the seat at exactly the moment they should stay in it. So we do something better: we coach you through every stage, hand you the same frameworks we use on larger mandates, and stay on call until it's done. You run it — with an expert in your corner.

To be clear: Berngate handles transactions of every size. This page is specifically our coaching & advisory offer for principals under $250K EV — the level where being guided, rather than represented, gets you the stronger result. On both sell-side and buy-side.

🏢 For Sellers

Your exit, run by you.

For owners with a business under $250,000 enterprise value, Berngate provides sell-side coaching. We show you exactly how to position your business, where to find genuine buyers, and how to hold your ground in negotiation — then guide you through each step as you do it. Not a listing. Not a handoff. A dedicated advisor coaching you from the first conversation to close.

  • ✅ Learn to position and package your business the way buyers assess it
  • ✅ A buyer-outreach playbook — targeted approaches, no open listings or tyre-kickers
  • ✅ Coached through every stage, so you stay in control and keep more of the proceeds
  • ✅ A dedicated advisor on call from day one, not a revolving team
Talk about selling →
📈 For Buyers

Acquisition as a wealth strategy.

More owners and professionals are buying established, cash-flowing businesses instead of starting from zero. For acquisitions under $250K EV, Berngate coaches you through it: how to find the right opportunity, read the numbers, structure the deal, and carry it through to close. You make the calls — we make sure you make them with the right information and an experienced hand beside you.

  • ✅ How and where to source quality off-market opportunities
  • ✅ Deal structuring and due-diligence coaching, step by step
  • ✅ Negotiation guidance so you buy at the right price on the right terms
  • ✅ Capital-sourcing direction where required — aligned to your deal
Talk about buying →
Sell-side coaching

Sell to the right buyer — on your terms.

For businesses under $250K enterprise value, the market is full of platforms, listing sites, and intermediaries who'll take your business on and do very little with it. Berngate is different — and we don't just do it for you either. We teach you to run your own sale properly, with the strategy and support of an advisor who has done it many times over.

We begin by understanding everything about what you've built. Your numbers, your story, your ideal buyer, your timeline. Then we build your positioning and buyer-approach plan together, and coach you through executing it — so only genuinely aligned buyers ever reach the table.

Explore sell-side coaching →
Business sale signing
Sell-side coaching for businesses under $250K EV
Buy-side coaching

The fastest path to long-term wealth.

The most efficient way to build lasting wealth isn't starting a business from scratch — it's acquiring one that's already working. Established revenue, existing customers, proven operations. But buying well is a skill, and mistakes are expensive. That's where coaching earns its keep.

Berngate guides business owners and professionals putting capital to work through acquisition. We show you how to find off-market deal flow, coach you through due diligence, and make sure you're buying the right business at the right price on the right terms — while you stay firmly in the driver's seat.

Explore buy-side coaching →
Wealth and investment
Buy-side coaching for owners & professionals
How the coaching works

A clear process, with you in the seat.

Whether you're selling or buying, we coach you through every stage. No handoffs, no disappearing acts — a dedicated advisor who stays committed until the outcome is right.

01 💬

Confidential Conversation

A direct conversation with our team — not a form. We learn about your business, your goals, and what success looks like before anything else happens. Everything discussed is held in complete confidence.

02 📋

Position & Prepare

If there's a fit, we move quickly. We profile your business, position it commercially, and build your strategy together — around your terms, your timeline, and your ideal outcome. In days, not weeks.

03 🎯

Targeted Approach

We coach you on identifying and approaching the most aligned buyers or opportunities — no open listings, no broad outreach. Qualified parties only, in the right sequence, with the right information.

04 ⚖️

Negotiate & Structure

You lead the commercial conversation with us beside you — guiding buyer engagement, negotiation, and deal structure, so you always have an experienced hand at the table. Your outcome, protected at every stage.

05 ✍️

Due Diligence

We coach you through due diligence — how to manage the information flow, keep both parties aligned, and hold momentum where most deals lose it. Speed and structure at the point deals usually stall.

06 🏁

Close

When it's time for the legal close, we point you to licensed advisors to execute. Everything before that we've coached you through — so when you reach settlement, everything is already in order.

"We exist to do one thing: get the right outcome for the people who trust us — and at this level, that means putting the knowledge and the control in their hands, not taking it away."

Jack Prow — Chairman & CEO, Berngate

Who we coach

Advisory for serious principals.

🏷️ Seller EV

Under $250K Enterprise Value

👤 Buyer Type

Owners & Professionals

🌐 Geography

Worldwide

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One conversation. Both sides of the table.

Whether you're selling or buying, tell us where you are and what you're working toward. We'll be direct about whether coaching is the right fit and exactly what working together would look like.